Fiat gets viral buzz with "Motherhood" video

Fiat has attracted almost 2 million views with "The Motherhood" -- a YouTube clip featuring a pasty mom rapping about her parenting experience. The clip, which promotes the Fiat 500L, won over some viewers with its pointed humor, but many others complained that the small car wouldn't be a good fit for many parents.

View Full Article in:

Globe and Mail (Toronto) (tiered subscription model), The

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director - Digital Ad Sales Systems
Discovery Communications
New York, NY
Director of Sales, East Coast
DeviantART
NY, NY
Product Marketing Consultant
Sand Cherry Associates
Philadelphia, PA
Coordinator, Mobile Marketing Center of Excellence
Interactive Advertising Bureau
New York, NY
Sales Manager
mGage
Multiple Locations, SL_Multiple Locations