How to improve customer service and satisfaction

01/2/2013 | B2C Marketing Insider

The client experience plays a central role in maintaining loyalty, writes Allacyn Griffin-May. Show your customers how much you value them by focusing on communication before, during and after a sale and by responding to problems immediately. Small, unexpected acts of appreciation such as a handwritten thank-you or birthday card and discounts on other products or services can make a business stand out, according to Griffin-May, who also advises focusing on what you're good at, simplifying every possible step of the purchasing process and establishing an online community.

View Full Article in:

B2C Marketing Insider

Published in Brief:

SmartBrief Job Listings for Health Care

Job Title Company Location
Sr. Regulatory Specialist, Biotech Center of Expertise
BASF, The Chemical Co.
San Diego, CA
Food Lawyer
Cargill
Wayzata, MN
Director of Clinical Research
Regenesis Biomedical, Inc.
Scottsdale, AZ
Actuary
Meridian Health Plan
Detroit, MI
Assistant Vice President - Dental Director
MetLife
Bridgewater, NJ