Consumer tech brings new ways to tap older market

01/4/2013 | MediaPost Communications

Health and older consumers promise to be among the most fascinating points of focus at this year's Consumer Electronics Show in Las Vegas, which opens today. It's all part of the promised Internet of things -- and, incidentally, of people -- that with its unparalleled ability to monitor consumers brings "the ability to customize the consumer experience and respond to individual needs" in a way that will appeal strongly to older consumers, writes Lori Bitter, senior strategist at The Business of Aging.

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