Fisher, Hubbard help bring mobile DTV to Seattle, Minneapolis

01/4/2013 | TVNewsCheck (free registration)

The Mobile500 Alliance, Fisher Communications and Hubbard Broadcasting are rolling out mobile DTV in Seattle and Minneapolis. The soft launch involves the distribution of 750 receivers, which attach to mobile devices to provide the MyDTV service, in each market. The service requires registration that will allow for usage tracking, which then will be evaluated by Nielsen and Rentrak.

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