Paper Mate spots write the ticket for stealing pens

01/5/2012 | MediaPost Communications

Paper Mate's global campaign for its new InkJoy pens makes light of being the "world's most stolen" and coveted. The company is tapping TV and online media to spread a message crafted by Energy BBDO and the Zócalo Group that taps into digital backlash.

View Full Article in:

MediaPost Communications

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Chief Revenue Officer
Chief Revenue Officer - NY, Denver or San Fran
New York, Denver or San Francisco, NY
Senior Manager, Advertising Technology Operations
Pandora Media, Inc.
Oakland, CA
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
ROBLOX
NY
Programmatic Manager
A+E Networks
New York, NY