Home page ad trends suggest display is doing fine

01/6/2013 | MediaPost Communications

Oversized and custom display ads made up 56% of all home page ads on Yahoo, AOL, MSN and YouTube during the last quarter of 2012, according to a Macquarie Securities study. The figure shows an 11-point increase from the third quarter and a 13-point increase from the same period in 2011, suggesting that the display-advertising sector is performing well.

View Full Article in:

MediaPost Communications

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY
Senior Manager, Marketing
IAB
New York, NY