NFL delivers slice of Super Bowl sponsorship to Papa John's

01/13/2010 | Bloomberg Businessweek · MediaPost Communications

Papa John's has become "official pizza sponsor" of next month's Super Bowl and the NFL. The sponsorship will be incorporated into the quick-service chain's "National Football Month" effort, which entails in-store promotions, TV spots and some type of brand integration -- but not a commercial -- during the big game.

View Full Article in:

Bloomberg Businessweek · MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA