Coca-Cola takes on obesity in new campaign

Coca-Cola has begun airing a two-minute ad, via Brighthouse and Citizen2, on cable news shows touting the company's efforts in the fight against obesity, including selling drinks in smaller cans and putting calorie counts on the front of packaging. A second ad is set to debut Wednesday during "American Idol" and will focus on what consumers can do to work off the calories in a can of soda.

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