Y&R to handle creative for LG global launch

01/17/2007 | Adweek

LG Electronics has tapped roster shop WPP Group's Young & Rubicam to handle the global creative account for the debut of its 1080p HD flat-screen TV. Roster shop Havas' Euro RSCG also was in the running for the work, which will include TV, print, interactive and outdoor in the U.S., Europe and other markets.

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