Imangi sticks with freemium for Temple Run sequel

Imangi Studios decided to stick with the freemium monetizing model for its Temple Run sequel, and the new application jumped to the top of Apple's App Store listings after its release Wednesday. The original game was downloaded 170 million times, with 15 million daily active users. "Freemium has really caught on as something that has resonated with players. Freemium games tend to make more revenue per download than an equivalent product," developer Keith Shepherd says.

View Full Article in:

Los Angeles Times (tiered subscription model) · Wall Street Journal, The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director of Product Management
comScore, Inc
Reston, VA
Director of Account Management
Adelphic
New York, NY
Digital Ad Operations Trafficker
A+E Networks
New York, NY
Mobile App Acquisition Manager
Publishers Clearing House
New York City & Port Washington, NY
Senior Product Manager - Mobile
Publishers Clearing House
New York, NY