Gap uses giant window graphics to celebrate 40th birthday

01/18/2010 | Sign & Digital Graphics

When Gap turned 40 last summer, it celebrated with the launch of 1969 jeans and a multichannel ad campaign that included giant window graphics in six flagship stores. Large installation expert Crush Creative proved up to the challenge of customizing signage to fit each building and seamlessly freshening the signage two weeks into the promotion, according to schedule.

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