6 online retailers get innovative with YouTube

01/18/2012 | Practical eCommerce

Online retailers are getting creative with YouTube videos aimed at connecting with prospective customers. JewelMint's online campaign features monthly videos starring Kate Bosworth, Macy's Backstage Pass series of 100 videos includes fashion advice from designers including Michael Kors and Rachel Roy, and Orabrush uses comedy to sell its tongue-cleaning products.

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SmartBrief Job Listings for Retail

Job Title Company Location
Media Manager
Neiman Marcus
New York, New York
Senior Account Executive
Macy's
New York, New York
TAX MANAGER
Ralph Lauren
Lyndhurst, New Jersey
Branch Manager
Crescent Electric Supply Co.
Sheridan, WY
Marketing Campaign Planner: Bloomingdale's, New York, NY
Bloomingdale's
New York, New York