Why you should teach your sales team about SEO

01/18/2013 | B2C Marketing Insider

It's a good idea to inform the sales department about the basics of SEO, writes Bill Sebald. "Once the sales force understands SEO, they'll be more inclined to use their precious hours to mine through Linkedin questions, Quora, Yahoo Answers, social media, and forum boards," he writes. Afterward, salespeople can be a valuable resource for refining your company's marketing efforts.

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