Tesco's Fresh & Easy is using social-messaging system Twitter to inform customers of goings-on in its stores. This Twitter feed has 915 followers, compared with Starbucks' 30,591 followers.
Published in Brief:
|Retail Merchandise Planner||
|Director of Change Management||
|Charlotte, North Carolina|
|Vice President, Infrastructure and Operations||
|VP Regional Manager/Regional Store Manager||
|Sales and Merchandising Manager||