"Got Milk?" campaign will star Kellogg cereal characters

01/19/2012 | Drug Store News

Cartoon characters for Kellogg's cereal, including Tony the Tiger and elves Snap!, Crackle! and Pop!, will wear a milk mustache in advertisements for the "Got Milk?" campaign. "It just made sense to bring our two brands together in a fun way while continuing to engage moms about the many nutritional benefits of cereal with milk," said Doug VanDeVelde, Kellogg's senior vice president of marketing and innovation for ready-to-eat cereal.

View Full Article in:

Drug Store News

Published in Briefs:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Teaching Associate (Hospitality Management) - Department of Food Science and Human Nutrition
University of Illinois at Urbana-Champaign
Urbana, IL
Director - CIA Consulting
The Culinary Institute of America
Hyde Park, NY
Culinary Arts Faculty
The Culinary Institute of America
Hyde Park, NY
Director of Food and Beverage Operations
The Culinary Institute of America
San Antonio, TX
Executive Chef - Instructor
The Culinary Institute of America - Nao Restaurant
San Antonio, TX