U.S. online ad spending is predicted to grow 23% in 2012

01/19/2012 | eMarketer

U.S. advertisers will spend $39.5 billion on digital campaigns in 2012, up 23.3% from 2011, according to an eMarketer analysis. The industry will likely continue to see double-digit growth rates through 2014 and should be worth $62 billion by 2016. "Advertisers' comfort level with integrated marketing is greater than ever, and this is helping more advertisers -- and more large brands -- put a greater share of dollars online,” says eMarketer analyst David Hallerman.

View Full Article in:

eMarketer

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Instructor, eMarketing
UNIVERSITY OF VIRGINIA
Charlottesville, VA
Associate Product Manager - Mobile
Match.com
Dallas, TX
Marketing Director, Mobile
NXP Semiconductors N.V.
San Jose, CA
Director of Digital Media and Marketing
Earl Enterprises
Orlando, FL
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA