Bartenders are the inspiration for new spirits line

01/23/2013 | New York Times (tiered subscription model), The

A group of former bartenders and spirits lovers came together to create a liquor line that not only appeals to drinkers but to the bartenders who serve them. The bottles have a ridge on the neck that make it easier to grab, with mouths designed so pour spouts won't fall out, and the bottles have ounce and liter measurements so mixologists can reuse to them to hold juices and syrups. "It’s about creating the tools that make [bartenders'] lives better," said Dushan Zaric, one of the partners of the 86 Co. spirits line.

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