McDonald's optimizes for Nexus 7 in ESPN-based mobile campaign

01/24/2013 | Mobile Marketer

McDonald's is sponsoring the NFL Bites section of ESPN's mobile site with an interactive campaign optimized for the Nexus 7 device. A tap on the ad speeds users to a landing page that takes advantage of the Nexus 7's larger screen to present enticing images and encourage users to explore menu items and other information, including store locations.

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