McDonald's is sponsoring the NFL Bites section of ESPN's mobile site with an interactive campaign optimized for the Nexus 7 device. A tap on the ad speeds users to a landing page that takes advantage of the Nexus 7's larger screen to present enticing images and encourage users to explore menu items and other information, including store locations.
McDonald's optimizes for Nexus 7 in ESPN-based mobile campaign
SmartBrief Job Listings for Media
|VP, Client Partner, Digital Marketing||
|Santa Monica, CA|
|Senior Regional Interactive Sales Manager||
|Sales Executive, CafeMom.com and MamásLatinas.com||
|New York, NY|
|Marketing Services Director||
Farm Journal Media
|Director, Revenue Operations - Technical Program Management||
Pandora Media, Inc.