Red Lion Hotels has announced that it will unify the historic hotels and boutique properties in its portfolio under a new brand, called The Leo Hotel Collection. The new brand joins Red Lion Hotels and Red Lion Inns & Suites under the company's new franchising system. "With three brand segments, we can now match the hotel, its amenities and offerings for our guests with the right brand option. The Leo Hotel Collection offers additional appeal for independent hotels looking for access to a franchise distribution system while maintaining their unique image and identity," said Ron Burgett, an executive vice president at Red Lion Hotels.
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