China online ad market grows rapidly; mobile market remains nascent

01/27/2013 | ZDNet (Asia)

The online ad market continues to grow strongly in China, but the rate of gain slowed last year, in part because the mobile market is still in an early phase, according to Chinese research firm iResearch. The market expanded 46.8% to U.S. $12 billion in 2012, compared with a 57.6% year-on-year increase recorded for 2011.

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