EMEA mobile is the focus of new role at Starcom Mediavest

01/28/2013 | M&M Global

Richard Hocking has been chosen for the new role of EMEA director of performance and mobile at Starcom Mediavest Group. "This appointment is the next stage in our focus on mobile as a broad strategic discipline to support our clients' commercial business models and help brands optimize behaviors," said SMG EMEA chief digital officer Ian James.

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