92.5 million people used digital coupons in 2012:

01/31/2013 | eMarketer

About 92.5 million U.S. shoppers used digital coupons in 2012, and slow but steady growth is expected through 2014, according to an eMarketer analysis. Digital couponing via desktop and laptop computers is now a mature industry, but the increasing use of mobile devices for couponing will continue to boost growth in coming years.

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