How leaders can be better sellers

01/31/2013 | Washington Post, The · Washington Post, The

Every leader is a salesperson at heart, spending their days pitching ideas, deals and products to potential customers, employees, suppliers, corporate partners and the board, writes Daniel Pink. To carry out that role successfully, it pays to strike a balance between introversion and extroversion. The best bosses are those "who can talk smoothly but also listen keenly, who know when to turn on the charm but also when to turn it off, who combine the extrovert's assertiveness with the introvert's quiet confidence," Pink writes.

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Washington Post, The · Washington Post, The

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