What can dandelion marketing do for you?

02/1/2010 | SmartBrief/SmartBlog on Social Media

Marketers need to propagate their messages like dandelions spread their seeds, writes Never Stop Marketing founder Jeremy Epstein. There's no way to know in advance which of your social-media gambits will succeed, Epstein notes, so to get ahead, you need to throw as many seeds to the wind as possible.

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