Nestle Toll House Café continues expansion in the Middle East

02/1/2013 | Nation's Restaurant News (free registration)

There are Nestle Toll House Café locations in several countries in the Middle East, and the brand is opening more stores in countries such as Saudi Arabia, Kuwait and Jordan this year. Serving quality coffee is key in the Middle Eastern market, according to Ziad Dalal, the brand's CEO and founder. "The Middle Eastern market is teaching us to take our coffee to a different level, including the execution in the U.S." Dalal said.

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