Price cuts give major short-term boost to mobile app sales

02/1/2013 | TechCrunch

Mobile application developers may be able to make more money -- or at least hold their own -- by lowering the price of their apps, according to a report from Distimo, an app analytics firm that found downloads grew cumulatively by more than 17-fold in the five days following an iPhone App Store price cut. Moreover, the report found that developers gained not only by climbing the App Store's rankings but that revenues actually began to increase by the third day after the drop. Distimo found the same trend, but to a lesser degree, with iPad apps.

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