Microsoft ad campaign taps into fears over Google changes

02/2/2012 | Washington Post, The

Google's new focus on collecting consumer data under a revamped policy for its products is raising privacy concerns that Microsoft taps into with a new ad campaign. The national ads note that Google's new policies make it "easier for Google to connect the dots between everything you search, send, say or stream while using one of its services." Microsoft, on the other hand, proclaims no interest in gathering user data for targeted advertising.

View Full Article in:

Washington Post, The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Advertising Technology Operations
Pandora Media, Inc.
Oakland, CA
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
Programmatic Manager
A+E Networks
New York, NY
Assistant Professor or Instructor of Advertising
Loyola University Chicago
Chicago, IL