After the Groupon: How to get customers to return

02/14/2013 | Small Business Computing

To keep group coupon customers from being one-time clients, give them a reason to return with a future discount, suggests Connie Certusi, general manager of Sage's Small Business Solutions. Certusi also recommends capturing the coupon customers' data so you can communicate future offers, avoiding a discount of your business' signature service, and rewarding clients who are active in your firm's social media campaigns.

View Full Article in:

Small Business Computing

Published in Brief: