Gift bans influence prescribing of brand-name drugs, studies find

02/18/2013 | American Medical News (free content)

Physicians who attended medical schools that restricted industry-provided meals and gifts were less likely to prescribe brand-name drugs than those whose schools did not implement such restrictions, a study in BMJ revealed. Another study published in Medical Care supported the findings, noting lower prescribing of widely promoted, brand-name drugs after gift bans became common.

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American Medical News (free content)

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