Mobile loyalty specialist Viggle acquires Loyalize

02/19/2012 | MediaPost Communications

Following up on a joint platform that won a strong response from Super Bowl viewers, mobile loyalty program developer Viggle has acquired tech company Loyalize, which helps brands engage with TV viewers. Viggle President Chris Stephenson says the acquisition will allow Viggle to get into the business of licensing the technology to brands and networks.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director of Product Management
comScore, Inc
Reston, VA
Director of Account Management
New York, NY
Digital Ad Operations Trafficker
A+E Networks
New York, NY
Mobile App Acquisition Manager
Publishers Clearing House
New York City & Port Washington, NY
Senior Product Manager - Mobile
Publishers Clearing House
New York, NY