Burberry app lets brand fans order off the runway

02/19/2013 | Fast Company online

Burberry's new Made To Order with Smart Personalisation features let customers order the latest outerwear pieces from the Womenswear A/W 2013 just after they've made their runway debut, for delivery nine weeks later. There's also a mobile application that lets users scan a particular piece for more information, and for shoppers in the Regent Street store in London, those videos will play on smart mirrors.

View Full Article in:

Fast Company online

Published in Briefs:

SmartBrief Job Listings for Retail

Job Title Company Location
Director of Store Operations
BevMo!
Concord, California
Financial Auditor II
BJ's Wholesale Club
Westborough, Massachusetts
Area Director - Specialty Retail, Multi-unit
The Container Store
Chicago, Illinois
Manager Stores & Systems Planning-137194-
Gap Headquarters
SAN FRANCISCO, California
Director of Fuel Programs
The Exchange
AAFES HQ, Dallas, Texas