Mobile and social are marketers' top priorities for 2013

02/19/2013 | eMarketer

Marketers say they plan to continue to move spending from print and broadcast campaigns to mobile, online and social campaigns in 2013, according to an Inavero study. About 1 in 3 marketers say they plan to reduce their print buys, and almost a quarter say they plan to curb broadcast campaigns, while more than 4 in 5 respondents say they plan to increase their focus on mobile, and around three-quarters say they plan to invest more in social campaigns.

View Full Article in:

eMarketer

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Chief Revenue Officer
Chief Revenue Officer - NY, Denver or San Fran
New York, Denver or San Francisco, NY
Senior Manager, Advertising Technology Operations
Pandora Media, Inc.
Oakland, CA
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
ROBLOX
NY
Programmatic Manager
A+E Networks
New York, NY