Older Web users are turning to social media, researchers say

02/23/2012 | eConsultancy.com

Older Internet users are embracing social networks more rapidly than their younger counterparts, according to research. A Nielsen study found that Facebook use was growing most rapidly among people 55 and older, while a separate survey by TGI MobiLens found that over-50s were more likely to use mobile devices to access social networks than were those younger than 30.

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