GroupM mobile marketing management system comes to China

02/24/2013 | Marketing-Interactive.com (Singapore)

Clients of mJoule in China can now use a single platform to keep track of campaign creation, planning and media management in real time. Parent GroupM’s mobile marketing campaign management system, "will enable advertisers to standardise campaign flow, optimise mobile ad placements, and better leverage mobile strengths in accuracy and personalisation. All of this will further drive value for our clients," said mJoule chief Craig Zhang.

View Full Article in:

Marketing-Interactive.com (Singapore)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director of Account Management
Adelphic
New York, NY
Digital Ad Operations Trafficker
A+E Networks
New York, NY
Mobile App Acquisition Manager
Publishers Clearing House
New York City & Port Washington, NY
Senior Product Manager - Mobile
Publishers Clearing House
New York, NY
Interactive Sales Account Executive
Comcast Spotlight
Houston, TX