Survey reveals how advertisers feel about, use Facebook

02/24/2013 | Advertising Age (tiered subscription model)

Marketers have been warming up to Facebook over the past few months, with 61% saying in January that they advertise on the social network, an increase from 55% in June, according to a survey by Ad Age and Citi. About 6 in 10 said they plan to increase their Facebook ad budgets. Meanwhile, few expressed interest in Facebook's sponsored stories, while about 7 in 10 said mobile advertising on the network was important to them.

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