Tap for Tap's paid ads help developers monetize apps

02/24/2013 | TheNextWeb.com

Tap for Tap is introducing a paid-ad feature for application monetization, following a transition from impressions to clicks, writes Harrison Weber. Developers were using Tap for Tap to derive installs from the free platform, then "they'd move on to a more traditional ad network to drive ad revenues from their users," the company said. "We built the monetization platform so developers would be able to use Tap for Tap to both get users and make money."

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