High-fiber product launches are up

02/25/2009 | QSRMagazine.com

U.S. food-product launches with high-fiber claims reached 6.3% in 2008, up from 5.2% in 2006. Examples include Kellogg's Toaster Pastries and Quaker Fiber & Omega-3 Chewy Oat Granola Bars from PepsiCo. Activia Lowfat Yogurt from Dannon also includes fiber.

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