Insiders say agents must embrace technology to thrive

02/25/2010 | TravelMole (free registration)

At an industry conference, panelists agreed traditional travel agents have a future but must embrace the latest technological advances to be successful. The panelists represented companies such as DataArt, CarTrawler and GTA. Roy Graff, a panelist representing Expedia, encouraged agents to "social network like hell to build up a network to meet face to face to build up that trust."

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