Bloggers need to use social networks to reach their full potential

02/25/2013 | SmartBrief/SmartBlog on Social Media

Social media and blogging make a great combination, Mike Lieberman writes. Blogs help brands build trust, but it's social media that gives that blog content a meaningful reach, Lieberman writes. "[B]logging without social media is like peanut butter without jelly, fluff without the marshmallow or thunder without lightning," he writes.

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