Survey: Location-based services are a priority for insurers

02/25/2013 | Insurance Networking News

An Accenture survey found that 42% of insurer chief information officers rank mobility among their five biggest priorities, with 79% expecting the technology to enhance revenue. Location-based services topped the mobile-priority list of nearly half of CIOs, the survey found. "It's encouraging that companies are embracing the importance of mobility but they need to go further by identifying the top areas for mobile deployment," Accenture's Jin Lee says.

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