What every corporate blogger should know before posting

02/25/2013 | CIO Insight

Many businesses are launching blogs as part of an expanding social media platform, but experts say avoiding the pitfalls that can come with online publishing requires establishing a comprehensive set of standards that writers should be expected to follow. A report by Janco details a variety of blogging best practices for the business community, such as having clear usage guidelines to avoid the embarrassment of plagiarism and learning how to optimize brand visibility.

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