Google enlists developers to add Google+ button to apps

02/26/2013 | VentureBeat

Google is encouraging Web and mobile developers to integrate Google+ login buttons into their apps, promising a unique "seamlessness," writes Jolie O'Dell. Google executives say the use of its login button provides advantages while not excluding the use of Facebook and Twitter authentication, for example. "One advantage that Google+ has over Facebook, however, is that it's encouraged its users to categorize their relationships and friend groups from the start," O'Dell writes.

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