What's next for La Senza in Canada?

02/27/2013 | Financial Post (Canada)

Limited Brands acquired Canadian lingerie chain La Senza six years ago and has since shuttered unproductive stores and worked to reposition the brand as the younger sibling of sister chain Victoria's Secret. Some industry experts see a day when the brand disappears altogether in Canada. "It is sad to see the La Senza brand change, but you want retailers to be successful," said retail consultant Wendy Evans.

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Financial Post (Canada)

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