Mobile app engages users for Chevy promotion campaign

02/28/2013 | ClickZ

The mobile application that was part of a Chevrolet marketing campaign with Motor Trend magazine had a 37% engagement rate, according to Zumobi. Chevy's Technology Series campaign ran for four months last year in the magazine's print edition and on its website, along with apps for Android and iOS smartphones.

View Full Article in:

ClickZ

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Retail Merchandise Planner
Bon-Ton Stores
MILWAUKEE, Wisconsin
Director of Change Management
Belk
Charlotte, North Carolina
Vice President, Infrastructure and Operations
Neiman Marcus
Irving, Texas
VP Regional Manager/Regional Store Manager
Belk
Knoxville, Tennessee
Sales and Merchandising Manager
Staples
norwalk, Connecticut