Twitter ads: Early results look encouraging

03/2/2011 | Wall Street Journal, The

Does Twitter advertising make sense for small businesses? Ad agency chief David Szetela says he experimented with small ad buys for several businesses, and the results were encouraging, thanks to Twitter's "ability to target so efficiently and interject advertisements into a social conversation." Ad placements are handled through a sales staff, but Twitter plans to launch a self-service platform for small businesses this year.

View Full Article in:

Wall Street Journal, The

Published in Brief:

SmartBrief Job Listings for Business

Job Title Company Location
Manager, Technical Staffing
U.S. Cellular
Chicago, IL
Human Resource Director
Salt Lake City, UT
Vice-President of Global Sales
Lindsay Corporation
Hartland, WI
Chief Operations Officer
Delta Community Supports
Blue Bell, PA
Administrative Management Specialist
Smithsonian Institute
Washington, DC