Back-to-back no-pants ads in Super Bowl prompts make-good

03/4/2010 | Advertising Age (tiered subscription model)

Alert Super Bowl ad watchers may have noticed two similarly-themed ads running back to back: spots for Levi's brand Dockers and for jobs site CareerBuilder featured scenes of people in their underwear. Dockers reportedly contacted CBS to voice concern and was allotted advertising time in the NCAA men's basketball tournament.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA