Bakery owner gets creative to save on expenses

03/4/2013 | Washington Post, The

Yael Krigman quit her law-firm job to focus on her cake-pop business, and after initial success with corporate events and parties, she wants to open a storefront. Her challenge is a lack of capital. As she searches for the money, Krigman is keeping costs low by postponing hiring, using her synagogue's kitchen and getting free guidance from an MBA program.

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