Samsung is introducing new products and a branding campaign, as well as hiring new talent, to further its ambitious goal of raising B2B revenue from the current 6% globally to 23% by 2020, writes Ryan Huang. "It's like having a startup in a very big company. That's the phase we are going through," says Samsung's Craig Gledhill. Samsumg is also planning more partnerships and developer outreach as part of its program.
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