Creative teams need relevant info, clear direction to thrive

03/5/2013 | In The Square blog

Getting the best possible work from a creative team comes from the enthusiasm that a brand brings to the project, clarity in what is being assigned and upfront discussions of budget, writes Rina Mallick. Giving the team detailed audience demographics, facts about the product in relation to its competition and a goal for what consumers should do after engaging are also tools to improve creative output.

View Full Article in:

In The Square blog

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY