Opportunity amid fragmentation for middle-ground developers

03/5/2013 | TechCrunch · CNET

Developers interested in reaching a threshold of 80% active connected mobile devices have to deal with 156 types, a Flurry report said. Developers have to decide if they are going to stick to the predominant Apple and Android platforms, and risk offending reviewers by exclusion, forgo global application sales or spend all their time testing and optimizing, Darrell Etherington writes. "The changing nature of app development likely means there's more opportunity for a middle ground player, one that learns from the last generation of cross-platform app development tools," Etherington writes.

View Full Article in:

TechCrunch · CNET

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
VP, Client Partner, Digital Marketing
iCrossing, Inc.
Santa Monica, CA
Senior Regional Interactive Sales Manager
Comcast Spotlight
Bethesda, MD
Sales Executive, CafeMom.com and MamásLatinas.com
CafeMom
New York, NY
Marketing Services Director
Farm Journal Media
Rosemont, IL
Director, Revenue Operations - Technical Program Management
Pandora Media, Inc.
Oakland, CA